The Celio Redfly mobile companion has just been reduced to $199 in the PalmInfocenter store. Celio Corp is running a seed unit program offering the device for just $199 for a limited time. The Redfly connects up with your Windows Mobile smartphone over USB or Bluetooth to give you a larger keyboard and an 8-inch 800 x 480 pixel screen, all while utilizing the same apps and memory from your device. It also packs in a 4,500 mAh battery which typically lasts 8 hours and can also recharge your smartphone.
The Redfly people explain:
Celio Corp is running a seed unit program offering REDFLY to enterprise customers and individual users for just $199 - but only for a few weeks. That’s 50% off the normal MSRP of $399! After October 31, 2008 the price on the REDFLY will return to $399.
Why on earth are we doing this?
Well, a bunch of us were sitting around the conference room table early this week discussing how once someone actually tries a REDFLY for a few hours, they just don’t want to give it back. We also find that once someone has a REDFLY in their hands, they tend to do a lot of word-of-mouth marketing for us.
So, we thought, “Why don’t we take part of the marketing budget for a few weeks to subsidize a special seed program? That way we can get a large number of units out into the market, seed some mobile enthusiasts and get them to help spread the word by showing REDFLY to people.”
Emphasis added by me.
At that price, if I had a Windows Mobile compatible phone, I'd be real tempted.
I have to hand it to them for their thinking. I wish more tech companies thought like that!
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