Jay Leno at 10PM on NBC Monday-Friday.
By now, everyone has heard of that.
If you're like me, that's one thing you won't be watching.
So I now campaign for CBS and ABC to follow suit.
CBS: Letterman at 10PM.
ABC: Jimmy Kimmel at 10PM.
All three networks are things I would turn off.
A perfect storm for the dying dinosaurs of print to pounce on with keen marketing.
It's 10PM: Do You Know Where Your Book Is?